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Inaugural Lexus Gran Fondo to Feature Lexus Hotel, Culinary and Cycling Partners at Exclusive Boston- to-the Cape Experience

Event celebrates local New England wine, food and scenic routes over Memorial Day weekend

Lexus Gran Fondo, Boston and Cape Cod, May 27–30, 2016

TORRANCE, Calif. (April 26, 2016) — Lexus is hosting its first-ever Lexus Gran Fondo, a culinary and cycling event in Massachusetts taking place May 27–30, 2016. The event will feature three days of challenging bike rides, curated experiences and distinctive food and wine pairings that celebrate the local region and bring together Lexus’ hotel, culinary and cycling partners

Cycling enthusiasts will have the opportunity to participate in 100-, 50-, and 28-mile rides throughout Boston and Cape Cod on Saturday, May 28. Guests can begin their journey at Lexus hotel partner XV Beacon in Boston with a kickoff dinner on Friday and power breakfast on Saturday before the 100-mile ride to Lexus hotel partner Chatham Bars Inn in Chatham, Mass. 50- and 28-mile rides are also available on professionally designed routes throughout picturesque Cape Cod that start and finish at Chatham Bars Inn. Participants of the 100-mile gran fondo will be joined by Lexus Cycling Master Christian Vande Velde and the legendary George Hincapie.

“Lexus is committed to providing extraordinary experiences for our customers, and our first-everLexus Gran Fondo is no exception,” said Brian Smith, Lexus vice president of marketing. “We curated a luxurious food, wine, travel and cycling weekend that showcases our high-caliber hotel partners, talented Culinary Masters and accomplished pro cyclists to provide a remarkable Memorial Day weekend for our guests whether they are cycling aficionados or simply food and wine connoisseurs.”

Upon arrival at the finish line at Chatham Bars Inn, guests will enjoy a barbeque cookout from Dallas-based Lexus Culinary Master Dean Fearing and the latest Belgian-style saison releases from Blackberry Farm Brewery. The day’s culinary adventure will continue with an exclusive wine pairing dinner featuring Lexus Master Sommelier Carlton McCoy from the Little Nell in Aspen and Lexus Culinary Master Carlo Mirarchico-owner and chef of two New York-based Michelin Star restaurants.

Culinary events and curated experiences will continue throughout the weekend, including local rides along the Cape, a farm excursion and preserving class, a champagne brunch and demonstration, scenic drives in Lexus vehicles, and a clambake beach party on the Chatham shores.

Lexus will provide complimentary vehicles to transport event attendees not biking from Boston to Cape Cod. In addition, all cyclists and up to two of their guests will receive courtesy transportation back to Boston on Monday.

For a full schedule of events and to purchase individual event tickets or weekend packages for the Lexus Gran Fondo, please visit lexusgranfondo.com

Lexus owners will receive a 15 percent discount on all ticket and package purchases.

To join the conversation on social media, please search #LexusCulinary or #LexusCycling.

From beginner to advanced, the Lexus Gran Fondo has three professionally designed routes for cyclists of all ability levels. Join Lexus Cycling Master Christian Vande Velde and professional cyclist George Hincapie on the ultra-challenging 100-mile ride from Boston to Cape Cod. Enjoy the scenery and picturesque towns on the 50-mile “Explore the Cape” route, or take it easy on the 28-mile “Easy Morning” ride.

100 Miles - Saturday, May 28th

Starting from famed Boston Common, the 100-mile route heads south through the urban neighborhoods of Southie and Dorchester, then out into the country beyond Milton. From there, the route is a patchwork of quiet country roads, charming New England hamlets and scenic lake views. While the route is far from hilly, the small rollers do add up over the miles, leaving participants with over 2000 feet in cumulative climbing. Fortunately, most of the climbing comes early and participants are treated to a peaceful and flat final 10 miles along the popular Cape Cod Rail Trail and the Old Colony Rail Trail as they reach Chatham Bars Inn.

https://ridewithgps.com/routes/13027498

50 Miles - Saturday, May 28th

The 50-mile route is identical to the 28-mile route until the town of Orleans, when the routes diverge, with the 50-mile ride heading north a bit more to a beachfront turnaround and then ending with a casual ride back along the Cape Cod Rail Trail. Both routes are flatter than the 100-mile ride and suitable for all ability levels and bikes.

https://ridewithgps.com/routes/13027677

28 Miles - Saturday, May 28th

Just think of the 28-and 50-mile rides as concentrated versions of the 100-mile route – same gorgeous Cape Cod scenery, same postcard towns and same relaxing miles on the Cape Cod Rail Trail. These routes are perfect for the beginner or intermediate rider or for those who want to have a slightly more relaxing day. Unlike the 100-mile route, which starts in Boston, both the 28-and 50-mile routes start and finish at Lexus Hotel Partner Chatham Bars Inn. A slightly later start time (9:00 a.m.) means a bit more sleep before your day’s activities. This route twists north from Chatham, at times directly skirting the coast, then passes through the heart of Orleans to meet up with the Cape Cod Rail Trail, then weaves back to Chatham.

https://ridewithgps.com/routes/130275

Participants of the 100-mile gran fondo will be joined by Lexus Cycling Master Christian Vande Velde and the legendary George Hincapie

About Lexus

Lexus launched in 1989 with two luxury sedans and a commitment to pursue perfection. Since that time, Lexus has expanded its line-up to meet the needs of global luxury customers. Lexus is now going beyond its reputation for high quality vehicles with the integration of innovative technology, emotional exterior and interior designs, and engaging driving dynamics and performance. With six models incorporating Lexus Hybrid Drive, Lexus is the luxury hybrid leader. Lexus also offers seven F SPORT models and two F performance models. In the United States, Lexus vehicles are sold through 236 dealers who are committed to exemplary customer service.

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