Giro d’Italia Centenary Jerseys Unveiled

Santini Cycling Wear and the Corsa Rosa continue their long-standing journey: the leaders of the various classifications will sport jerseys made by the historic brand which has set the benchmark in the technical cycling apparel world for over half a century

There are now just 45 days left to the start of the Giro d’Italia and excitement is building for the Centenary edition of the great event and, of course, the return of its iconic symbols, first and foremost the Maglia Rosa or Pink Jersey worn by the leader of the Overall Classification. Today, RCS Sport and Santini Cycling Wear unveil three of the four official jerseys for the 2017 Corsa Rosa which begins on May 5th.

Santini SMS has been designing and making the prestige Giro d’Italia jerseys since 1993: “This goes beyond a straightforward collaboration between ourselves and RCS Sport,” the Bergamo company’s CEO Monica Santini is keen to stress, “because both our brand and that of the Giro d’Italia are two prestige Made in Italy products and we feel it is important to continue this journey together, especially in the year it celebrates its 100th edition.”

Four jerseys for the Corsa Rosa leaders

The four official 2017 Giro d’Italia jerseys were entirely designed and manufactured in the Maglificio Sportivo facility in Lallio. Made from high-tech SITIP Bodyfit and Rudy fabrics with the Bergamo company’s signature expertise, they represent the state-of-the-art in cycling clothing. The jerseys will also be donned by the stage race’s four top riders who, quite naturally, demand extremely comfortable, high-performance and technologically leading-edge kit.

First and foremost is, of course, the Maglia Rosa sponsored by Enel and worn by the Overall Leader. The jersey’s colour is a reference to the pink paper used for the Gazzetta dello Sport newspaper, the bulwark of Italian cycling journalism. The Overall Leader jersey is flanked by the blue Maglia Azzurra, sponsored by Mediolanum, donned by the Mountains Leader, and the Maglia Bianca, the Euro Spin-sponsored white jersey worn by the Best Young Rider.

The fourth jersey is a new addition especially for the Centenary edition and will be unveiled at a later date.

All the Santini jerseys have an exceptionally aerodynamic fit as well as delivering superb comfort, breathability (temperatures will be high on many of the stages) and performance as befits the apparel of professional cyclists at the top of their hugely demanding game.
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Meticulous attention to detail is another signature and even extends to the graphics used on the jerseys. Santini’s designers have placed the Giro d’Italia script accompanied by a new Centenary logo featuring a swirling number 100 crafted into a stylised cyclist and the event’s AMORE INFINITO (ENDLESS LOVE) slogan, on the collar. The logo also appears on the inside collar and for the occasion will be given a gilded finish. All the jerseys will sport gold details to mark the Centenary edition of the Corsa Rosa.

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