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The Ludlow Brewing Co Sportive 2017

Wye Valley Brewery Sportive

August 31 2025
Stoke Lacy Bromyard
Unconfirmed
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Distances: 37, 53 miles
Difficulty: Moderate terrain with rolling short steep hills or moderate, sustained climbs

This late season sportive is set in the beautiful rolling Herefordshire countryside between the Malvern’s and the Wye Valley.

Once again the event will be based in Stoke Lacy at the home of Wye Valley Brewery. As in previous editions of the event the route is set in an area of the country labelled the "Hop Shires".

Riders will register behind the brewery before setting off. This stunning route takes riders around this verdant local landscape with plenty to admire in the distinctive red soils, hop farms, apple orchards and views of Hay Bluff and the distant Welsh mountains.

The route winds its way through the quiet Herefordshire lanes passing many of the local hop farms, which supply the numerous breweries in the area and others much further afield.

After tracking the route of the River Wye the ride skirts the Much Marcle ridge before heading up towards the Malvern Hills, the inspiration behind many of the works by Edward Elgar, not least of all the rousing - Land of Hope & Glory.

Hook Norton Brewery Sportive

 
Start Located At: Stoke Lacy, Bromyard HR7 4HG
 
 
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07877 526297
Included

Event centre facilities and parking
Mechanical support
Medical support
Full route marking
Rider public liability insurance
Feed Stops en-route
Pick-up wagons
On site catering
Event photography by MJF Photography
BBQ and refreshments for sale at the finish

 
Facilities
Parking
Changing Rooms
 
Support for Participants
First Aid
Mechanical Support at Rest Stops
 
Features
Photos
 
Nutrition
Feed / Aid Stations
 
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